They say diamonds are forever, but scammers are making sure your gold isn’t.
Police across the Bay Area are sounding the alarm about an ongoing jewelry theft scam targeting elderly residents. Victims are approached by fraudsters who promise to sell or gift them better jewelry, only to steal their real gold and valuables in the process.
Here’s what’s happening and how you can protect yourself or your loved ones.
How It Works:
Scammers typically approach victims in parking lots or outside businesses, often appearing friendly and offering free or discounted jewelry. They quickly put fake gold necklaces on their targets, claiming they are valuable, while using sleight of hand to snatch real jewelry. Before the victim realizes what’s happening, the fraudster jumps into a getaway car and disappears.
Who’s Targeted:
This scam primarily targets elderly individuals, who may be more trusting or less likely to react aggressively in the moment. Reports have surfaced across the South Bay, including San Jose, Palo Alto, San Ramon, and Milpitas.
Real-Life Example:
Sarah’s elderly father was recently victimized in a parking lot. A woman approached him, claiming to have valuable gold necklaces to give him. Before he could react, she swiftly replaced his real necklace with a fake one and yanked his original piece away. She then ran to a waiting car and sped off before he could stop her.
“They’ve been doing this for quite a long time already,” Sarah said, noting that others have seen the same scammers outside local businesses.
Why You Should Care:
Jewelry theft may seem like a small loss, but these scams are part of a larger pattern of preying on the elderly. Victims not only lose valuable possessions but also experience emotional distress and a shaken sense of security. In many cases, these pieces hold sentimental value, making the loss even more painful.
How to Protect Yourself:
- Be cautious of strangers offering gifts or deals. If something seems too good to be true, it probably is.
- Avoid letting anyone get too close to you. Scammers use distraction tactics and fast hands to steal items before you notice.
- If someone insists on putting jewelry on you, say no and walk away. They rely on pressure and confusion to carry out their thefts.
- Stay aware of your surroundings, especially in parking lots. These scams often happen in crowded or chaotic areas where escape is easier.
- Report suspicious activity. If you witness or experience a scam, inform local authorities immediately.
Quick Tip:
Scammers count on hesitation—trust your instincts. If someone makes you uncomfortable, remove yourself from the situation.
Definitions of Keywords:
- Scammers – Individuals who deceive others for financial gain.
- Getaway Car – A vehicle used for quick escapes after committing a crime.
- Distraction Techniques – Methods used to divert a victim’s attention while committing theft.
- Costume Jewelry – Imitation jewelry that looks real but has little to no value.
- Fraudulent – Intentionally deceptive actions designed to result in financial or personal gain.
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